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Original Air Date: Thursday, February 28 from 1:00pm – 1:30pm EST

With 184 million unique active monthly users, Amazon is the largest online retailer in the world! According to eMarketer, 41% of digital shoppers favor searching for products and conducting brand research on Amazon. No other method of search, including Google, comes close to driving purchases, which goes to show that today’s marketers can’t afford to not leverage this fast-growing advertising platform!

Whether you’re considering breaking into the space, or are a seasoned pro looking to kick your Amazon marketing into overdrive, learn how the savviest digital marketers are leveraging Amazon to achieve their marketing goals and get started today.


What You’ll Learn:

  • Why marketers should be marketing and advertising on Amazon and the opportunities that come along with breaking into the space
  • How to drive net new business with Amazon marketing and advertising
  • Tips on how to get started with planning, measuring and executing your programs with flawless precision in order to break through the noise
  • Best practices to amplify the visibility of your products and achieve your marketing goals
  • Trans-Ocean Products’ experience with Amazon marketing

The Presenters

Lou Shaheen, VP Sales & Marketing, Trans-Ocean Products

Lou Shaheen

VP Sales & Marketing

Trans-Ocean Products

Andrea Flanders | Director, Social Media & Communications

Andrea Flanders

Director, Social Media & Communications