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The Hot Plate The Hot Plate
  • About
    • About Tag
    • Careers
    • The Ambassador Network
  • Our Services
    • Content Production Studio
    • Shopper Marketing & Sourcing Solutions
    • Social Media Marketing Services
      • Food & Beverage Industry Social Media Strategy Development
      • Influencer Marketing & Media Relations
      • Social Media Management Services
      • Paid Media Ads & Media Planning Services
      • Food & Beverage Social Media Content Creation
    • Test Kitchen & Food Marketing Services
  • Our Work
  • Resources
    • White Papers & Tip Sheets
    • Case Studies
    • Webinars
    • Blog
  • Awards + Media
  • CONTACT US
Photography Tips & Tricks for brands

Food Photography Tips & Tricks for Brands: Capturing Cravings and Conversions

In the digital age, food photography isn't just about aesthetics, it's about strategic storytelling. A single image can trigger mouthwatering desires, fuel social media engagement, and ultimately…

Happy Halloween from THP a Tag Company!

Looks like something you want to…
20 Tips for Successful Holiday Content Marketing

20 Tips for Successful Holiday Content Marketing

BLOG Oct 20 2021 Preparing your marketing campaigns for the holidays is all about standing out from the crowd. With increased ad competition, promotions and spirited campaigns, it’s…
Top eCommerce Holiday Marketing Strategies

Top eCommerce Brands’ Holiday Marketing Strategies: How Do You Measure Up?

BLOG Oct 6 2021 It’s no secret that top brands spend millions of dollars on eCommerce holiday marketing campaigns to cash in on the year’s busiest shopping…
Amazon Shopper Insights

5 Key Learnings About Amazon Shoppers

Blog Sept 28 2021 Amazon product marketing has come a long way. Thanks to…
Consumer Recipe Development

What it Takes to Make a Great Consumer Recipe

BLOG Sept 1 2021 Creating a recipe from scratch is hard work. Creating a great recipe is even harder. Here’s…
Millennial Parents

Your Content Toolkit: What It Is and Why You Need One

BLOG Aug 25 2021 A content toolkit is a crucial element of your content and overall marketing strategy. Between outsourcing content creation to freelancers and agencies, to having an in-house…

Why smart brands are turning to TikTok

BLOG Aug 16 2021 By: Abigail Guthrie, Social Media Community Manager TikTok is one of the fastest-growing social media apps worldwide. As of January 2021, TikTok reported over 200 billion downloads and…

Why F&B brands need a Test Kitchen partner: 6 Questions with Food and Beverage Marketing expert Dana Speers

BLOG Aug 9 2021 Your family, your best friend, even your boss spent the year of lockdown in the kitchen, baking something. But, even before making your own bread became…

Creating authentic content: 5 quick tips for brand marketers

BLOG Aug 4 2021 Tag’s localization experts, Sophie Youles, Linguistics Lead and Kelly Lau, Copywriter, work with global brands to originate and adapt content across regions and cultures. In this blog, they…
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